Pima Crew Neck, True Navy

Peruvian cotton is some of the softest in the world, so when you're making a crew neck with comfort as your primary goal, guess where you're going to look. Peru. That's right. Mack Weldon has designed a slim fit tee that's been put through an enzyme wash, ensuring a smooth finish and a timeless look.

The guys behind Mack Weldon were tired of shopping for bland, billowy, and uncomfortable basics by big name labels at unorganized department stores – so they took things digital with tech-meets-fashion construction and online retail. Consider the game changed.